Steps in the Website Development and Promotion Process

Web development is a website or a web appliance creating process. The capital accomplish of the action are web design, HTML coding, programming on the applicant and on the server ancillary and a web server configuration.

Stages of website development:

- architecture the website (technical blueprint development, architecture an interface);

- actualize the website concept;

- actualize page layouts;

- actualize multimedia elements;

- HTML coding;

- programming;

- optimization;

- testing;

- release;

- business (promotion);

- maintenance.

Some of this accomplish ability be bare or can be carefully affiliated with anniversary other.

Creation of abstruse specifications

The activity administrator is drafting the agreement of advertence for specialists. Plan with the chump begins from bushing the abrupt in which the chump expresses his wishes apropos the beheld presentation and anatomy of the site, credibility out errors in the old adaptation of the site, provides competitors’ sites examples.

The architecture of capital pages of the website and model

The plan begins with the conception of the architecture in the graphical editor. Designer creates one or added architecture options according to the agreement of reference.

HTML coding

The accustomed architecture is transmitted to HTML-coder, which “cuts” the clear images into abstracted images. As a result, he creates a cipher that can be beheld by your browser. A archetypal page will be acclimated as a template.


Then HTML-files are transferred to the programmer. The website can be programmed from blemish or just based on some CMS (Content administration system).


SEO-optimization is associated with some modifications of the site. SEO-optimization starts with defining the semantic core. Here you can ascertain such keywords that allure the a lot of absorbed visitors.


Testing is the final date of development. Detecting errors will be on alteration as continued as they will not be eliminated.


The Internet business is the convenance of application all acceptable business aspects on the Internet. It is affecting the basal elements of business mix: a price, a product, a abode and some advance sales. The capital ambition is to accommodate the best allowances from abeyant website audience.

Key elements of the Internet marketing:

- a product. Products that you are affairs on the Internet accept to accept a appropriate quality. It competes not alone with added sites, but aswell with acceptable shops;

- a price. Prices advised to be lower on the Internet than in food due to amount savings. Control prices and analyze them with competitors regularly;

- a promotion. It is a set of measures to advance a website or artefact in the accomplished network. It includes a huge armory of accoutrement (search engine optimization, contextual advertising, banderole ads, e-mail marketing, affiliative marketing, viral marketing, hidden marketing, alternate advertising, alive with blogs and so on);

- a sales location. A point of auction is your website. The clear design, the website account and superior of the processing of applications from the website are arena a basic role. Aswell pay absorption to the acceleration of loading, plan with transaction systems, delivery, chump account before, during and afterwards the sale.

After all this stages the website is agreement on the provider’s server and a chump examination the accomplished project.